Something’s Cooking

I have pondered over this idea over a long time now. Lot of contemplations went behind whether it would work or not; whether I was doing the right thing or not. But finally it is here. Because this has been my dream for such a long time. This is what I wanted to do even though my chosen path seemed to be leading me elsewhere.

In fact, this dream, idea had been in my subconscious mind throughout my growing years.

I chose a ‘good girl’s’ path for my career. I did my graduation in Commerce, went ahead to get a MBA and then worked in the world of Corporate for a pretty long time. Corporate made me slog. But it also gave me comforts I had only imagined. Clothes and shoes every week, eating out almost every day, a gadget every now and then, a foreign vacation every year. Ah! What luxury!

But somewhere, there was this huge empty space. I had the money and luxury. Still, all the hard work never really paid off. Even if it did, it did not satisfy me. There were other things that I was passionate about; things that tried to grab my energy and attention. And were often successful. Fashion, for example. I have always loved dressing up. After I got the power of money in my hands, I turned into a shopaholic. If I look back at my growing years, it explains a lot. I have always been fond of dressing up – shoes, bangles, earrings and sarees, to be more exact.

And when I did not have money, I recycled. I re-used and recycled clothes (like patialas and dupattas) belonging to my Mother and Aunts.

My creative side was bursting to surface. Corporate didn’t give much scope for that. I wanted to play with colors. I wanted to take splendid photographs. I wanted to travel. I wanted to look good.

That’s when the idea of designing clothes first took birth. I thought, someday, I will turn designer and have my own line of clothes. And even that time I knew I wanted to work on Indian prints, colors and textures.

Since the last 1.5 years, I have been studying Fashion. It is another world altogether, believe me. It has been so interesting and so challenging.

So.. that someday has arrived. It’s here, finally. My own label.


Oh My God!

I am dying to share it with you guys but for start, here is the sneak peek.








9 thoughts on “Something’s Cooking

  1. A.D!!

    Congratulations and all the very best 🙂 I can’t wait to someday start one on my own too 😀 So happy for you. Looking forward to seeing more pictures 😀

  2. Pingback: The Story of Block Prints | Everything Fusion

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